Experiencing Art examines the application of user experience (UX) design methodologies on the development of interactive museum systems. Its objective is to encourage user engagement with digitized cultural heritage through the design of novel interactions and experiential interfaces.

Moving beyond traditional notions of usability that are now considered commonplace such as clean layouts, intuitive controls, and relevant filtering, modern UX elevates design through rich interconnectivity, information generosity, and emotional or experiential qualities—a kind of interface scenography.